What makes the difference in two MLMers? Why do some seem to effortlessly attract people to follow them while others struggle to attract one person to the next meeting? It boils down to a few simple qualities.

1. Posture: this is about being needy and chasing people, vs being determined and being on a mission and attracting people. My favorite line, which is totally true, is ” look ________(name), I think you’re great, you could add a lot of value to our team and I would love to work with you, but frankly I don’t need you. If you think I’m trying to convince you, stop thinking that, if I have to convince you, I already know you won’t make it.”

IF THEY FEEL LIKE YOU NEED THEM MORE THAN THEY NEED YOU, THEY’LL NEVER FOLLOW YOU.

2. Presence: do you act and present yourself as a leader? How do you treat people? Are you friendly, and willing to help? Do you seem like you know where you’re going?

3. Purpose: Your why makes all the difference. Ultimately people buy into your vision and what you’re doing that can help them achieve their goals, they don’t buy the opportunity. People follow vision and dreams.

THE LAW OF VISION

“He who has the bigger dream is the leader.”

No one will ever follow a dream smaller than their own.

Think about great leaders in history.

Profound examples come to mind. One such example is Dr Martin Luther King. He “had a dream.” Do you think that those who followed and supported and endured all the pain of being a part of that movement had the same dream?
Initially, probably not. But I’m sure they all longed to be treated with dignity, respect, and to personally have freedom from racism in their lives. Their dream included only them, Dr King’s dream encompassed many more people. I’m generalizing a bit, I’m sure many fought for the bigger dream as well, but they followed a vision bigger than theirs that included them.

Moving away from pain, and towards pleasure. This is ultimately what a leader does. The purpose always has something to do with this. A leader’s dream and purpose are centered around some pain or problem, that stimulate the bigger purpose, the dream to be free of that problem, and the movement of people required to make it a reality. For example, your pain in MLM may be that you couldn’t afford a medical treatment for your child and that event made you finally realize that what you’d been doing fir the last 20 years just wasn’t working financially. You are now determined to become financially free and help many who wish for the same to get there…

You’re whole purpose is to free people from financial bondage, and it builds from there.

So what’s your purpose? Why are you doing this? How can you use that to inspire others?

4. Plan: true leaders have a plan that others feel they can be a part of. What’s your plan? It’s great that you have a dream and a vision but how are you getting there? If you need help with this I would suggest you take a look at this free video series which will teach you about developing your own attraction marketing strategy.
If people see that you have a passionate purpose but get the feeling that there’s now way you’ll get there, how likely are they to buy into it? Not very to say the least.

This is a complex topic, something I’ll be going into more depth on in coming episodes of MLM 2.0 TV, so stay tuned and watch for the next broadcast.  You can see details about the show at www.ustream.tv/andrewjamesinc

This week I will be doing a special webinar for people tied to opportunities that I am involved in, particularly on this topic.  If you would like to participate, it will be free, just register here to get the log in details and pass word, and if you can’t make it, you’ll be notified via email when the replay is up.

Register Here:  http://TinyWebLink-001.com/?pid=4649144

AJ